THE PARTICIPATORY GOVERNANCE: THE PUBLIC AUTHORITIES AND SOCIAL NETWORKS ACTORS INTERACTION

  • The authors:
    Lyudmila A. Vasilenko,
    Svetlana A. Zakharova,
    Vitalii V. Zotov
  • Pages: 428-434
  • Section: INTERCULTURAL COMMUNICATION, DIGITAL EDUCATION AND SOCIAL ENVIRONMENT
  • URL: http://conferences-ifl.rudn.ru/2686-8199-2020-7-428-434/
  • DOI: 10.22363/2686-8199-2020-7-428-434

Nowadays Internet users are becoming active participants in the process of social management which leads to the search for its new concept. Such is becoming the participatory governance, which is based on an agreed value system and productive interaction between citizens and public authorities.

Diagnostics of the state of the social network space implies the identification of readiness on the part of citizens for participatory governance, and on the part of public authorities — for public governance based on the concept of public value management. The main issues that arise relate to assessing the readiness of public spaces in social media to organize a kind of a dialogue and partnership of stakeholders in solving socially significant issues, as well as determining the existing problems of involving citizens in participatory governance.

The article uses the results of the author’s mass questionnaire survey of the population in Moscow “Social Media and the Government” (quota sample N = 450), supplemented by the results of VCIOM (The All-Russian Public Opinion Research Center) surveys and Global digital overview data presented by DataReportal.

Surveys show that residents of the Russian capital prefer to enter into communication with public authorities within the network communities formed around the manager’s account (manager — an employer in public service), with the possibility of commenting. Respondents highly appreciate the online surveys capacities to influence the solving socially significant problems, but they note that the online surveys are poorly organized. The experience of “the Active Citizen” portal shows an ambiguous attitude towards it: 47% believe that it only collects information about population problems, and 42% simulate active activity.

Many citizens consider it important not only to draw attention to a socially significant problem, but also to involve citizens of the city in the process of solving these very problems.

Half of respondents express their position in the social network space: they participate in single actions organized by other participants (20%), discuss news and socially significant problems in the Internet (18%) or involve other network participants in discussions (8%).

As a result, the authors conclude that society expects better forms of participatory governance.

Keywords: social media, network communities, participatory governance, public authorities, citizens

Lyudmila A. Vasilenko1 , Svetlana A. Zakharova2 , Vitalii V. Zotov3

1, 2 Russian Presidential Academy of National Economy and Public Administration

(RANEPA) Moscow, Russia

1 e-mail: vasilenkola@mail.ru ORCID iD: 0000-0002-0468-8194

2 e-mail: sa.zakharova@igsu.ru ORCID iD: 0000-0002-8191-6484

3 Moscow Institute of Physics and Technology (National Research University)

Moscow, Russia

3 e-mail: om_zotova@mail.ru ORCID iD: 0000-0003-1083-1097

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